Selling in a Slow Market

If your local real estate market is slow, consider offering buyer incentives. They don’t have to cost you a lot, but they will give your home the edge over similar homes on the market.

1. Offer a home warranty.

2. Offer to buy down the buyer’s mortgage interest rate. This may cost a couple of thousand dollars, but that’s likely to be less than what it will cost you if your house languishes on the market and you eventually reduce it by $10,000 or more to sell it.

3. Offer to pre-pay a year’s worth of association fees.

4. Offer a year’s worth of professional lawn mowing.

5. Offer credit toward the buyer’s closing costs .

6. Offer a weekend getaway at an attractive lodge or hotel.

Related links: Seller's Marketing Tools; Structuring a Seller's Counteroffer; Closing on a House for the Buyer